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Fueling the resistance
Partnership with BigPoint Games 
27th-Mar-2010 04:31 pm - Partnership with BigPoint Games
Skittish Eclipse
The awesome [personal profile] charmian has alerted me to an upcoming LJ development where LJ is teaming up with BigPoint as a media partner to promote their games to LJ users.

This makes LJ money by a cut in the sales of virtual goods within the games, as well as the ability to "market the page impressions of ... users in games" by which I assume means showing ads in-game (it is, at this time, unknown whether paid LJ users using these games will get an advertising exemption).

You can probably expect the new games page to be a part of the new LJ Extras menu, and given the potentially lucrative nature of the venture, possibly promoted on the home page and becoming part of the house banner ad rotation.
Comments 
28th-Mar-2010 08:45 am (UTC)
That would be kinda cool! But, alas, I don't think that's how this implementation operates.
28th-Mar-2010 12:46 pm (UTC)
Oh well, as long as they don't turn out to be an endless string of announcements that "someone fed their cows" ;) I'm okay with it. I'm still hyped about classifieds, which are FOR ONCE one LJ feature that's relevant to my geo location.
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